A Potpourri of Vestiges Feature
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| With the students of NDIM after the session |
Renowned Blogger and Film critic Murtaza Ali Khan conducted a session with Digital Marketing specialization students on blog optimization. He shared emerging trends in blogging such as video blogging. He also talked about content scheduling platforms such as IFTTT, Bufferapp, Hootsuite, etc and how they are useful for bloggers in content marketing and blog promotion. He shared blogging tips and tricks for students’ bloggers and highlighted the power of blogging in building a personal brand. In fact blogging on a company blog can help is establishing reputation inside the organization also.
Murtaza shared his personal experiences and stories on how generated thousands of views for his bog posts and how some of his tweets became viral in Bollywood and cinema lovers community.
He shared digital marketing provides an opportunity to optimse and get the best possible results at every step be it Search Engine Optimization, Social Media Optimization and so on. He also talked about how bloggers can use data to draw insights about social media audiences and utilize the insights to get optimum results.
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| Felicitation by Dr. Amit Nagpal |
Murtaza also talked about how bloggers can use storytelling in their blogs and video blogs. He ended the session by answering the students’ queries during the Q&A session.
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