Shraddha Kapoor launches Veet Nikhaar for naturally bright and smooth skin

Veet launches Nikhaar, Shraddha Kapoor

Veet®, the world leader in depilatory products launched Veet Nikhaar – a new variant that helps bring the goodness of nature to your skin. Shraddha Kapoor, renowned Bollywood actress and brand ambassador along with Pankaj Duhan, Chief Marketing Officer, RB South Asia Health, today unveiled the new variant enriched with the natural ingredients - turmeric & saffron; with sandalwood fragrance. Veet Nikhaar removes short stubborn hair to reveal salon like smooth and visibly brighter skin.

Turmeric (Haldi) and Saffron (Kesar) are rich in vitamins and have been important ingredients used for beauty & skin care for generations. Turmeric and Saffron have vitamins and anti-oxidants, along with anti-inflammatory/ antifungal properties. With the use of Veet Nikhaar consumers’ skin will appear visibly brighter and smoother, post every depilation process.

Commenting on the launch, Veet Brand ambassador and renowned Bollywood actress Shraddha Kapoor, said, “Veet Nikhaar is a splendid solution for women looking for convenient hair removal options that not only removes short hair, but also leaves the skin feeling smooth. Girls have for a long time now, shied away from using the most convenient option of hair removal creams. This is where the new variant – Veet Nikhaar becomes a great solution.”

Pankaj Duhan, Chief Marketing Officer, RB South Asia Health, further added, “We are delighted to introduce our new variant, Veet Nikhaar.  It is a rigorously researched product, which has been made to give women smoother and visibly brighter skin. It has been launched keeping the needs and preferences of our consumers in mind. Our new variant has been launched with ingredients like turmeric and saffron that Indians know and have been using for centuries to get brighter skin. It is perfect for women looking for something more than just hair removal. We are hopeful to have a fantastic market reception with this variant launch.”

Veet Nikhaar is suitable for all skin types and it is available in two sizes of 50 gm and 25 gm pack, priced at INR 110 and INR 58 respectively across departmental stores and leading pharmacists in India. It will be available online as well across leading e-commerce websites.

Checkout the Veet Nikhaar TVC here:

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